The whole client relationship in one view

Release 0.36

Analytics
Insights
Every call with a client, aggregated into one view: sentiment over time, contact frequency, and where the relationship is heading.
Published

July 21, 2026

A single call tells you how one conversation went. It doesn’t tell you that this client used to call twice a week and now calls once a month, or that the tone has been cooling since spring. Those patterns only exist across calls — and until now, Sales Signals showed you calls one at a time.

Client pages change the unit of analysis. Every call with the same client is now aggregated into one view: how sentiment has moved over time, how often you’re in contact and whether that’s rising or falling, which stage the relationship sits at, and what’s still open.

Clients are matched through your CRM rather than by phone number, so the history holds together when someone calls from a different line or a switchboard.

Today’s calls are included as they’re analysed, not held back until an overnight job runs — so the view you open in the afternoon reflects the morning.

This is the foundation for early churn warning: the signals that a relationship is cooling appear weeks before the orders stop, but only if you’re looking at the relationship rather than the call.

Latest updates

See it on your own calls

Sales Signals is in early access. If you manage a sales team and want this working on your own calls, we’re onboarding a small number of companies now.